Daniel Foster is a proponent of agricultural literacy and is currently an Agricultural Teacher Educator at The Pennsylvania State University. He credits his mother for his love for the industry which all started when his mom decided to move out of Texas to Arizona to further her career in agriculture. He was just 15 going 16 at the time and was a starter on his school’s football team, so he considers this part of his life as a fun transition.
In Arizona, he decided to pursue a degree in agriculture and continue his studies until he eventually got his doctorate at Ohio State. To this day, he recalls never really wanting to teach agriculture. That is until February of his senior year as a student teacher. It was then he realized he wanted to keep doing this, teaching young minds about the importance and future of agriculture, for the rest of his life.
On today’s episode, Daniel talks about how his mom inspired him to pursue agricultural studies, why he decided to become a student teacher, the importance of Ag literacy, and his thoughts on Ag Educators.
“It's a lot more fun helping a kid discover what they have inside through agriculture than it is trying to twist the arm of an elected official to recognize the importance of our industry.” – Dr. Daniel Foster
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Today’s guest grew up in Mariposa, California and has viewed the world from different lenses as a youth through the 4-H Youth Program. Marcus Hollan attributes his distinctiveness and success to his involvement in such programs when he was younger which allowed him to embrace the diversity of others and understand the importance of inclusion in a community. Marcus is one of the founders of the Cultivating Change Foundation, an organization that elevates and values the LGBTQ community within the agriculture industry.
In today’s episode, Marcus talks about the roles that diversity, inclusion, equality, and equity play in the workplace - especially in agriculture. As the chief learning officer of Studio 5, Marcus also shares the organization’s goals, the business case for promoting agriculture, and how the corporate equality index has become a significant tool to know more about how open a company is to embracing racial, cultural, religious, and gender orientation differences.
“There is also power in recognizing our differences; in celebrating and honoring who we are.” – Marcus Hollan
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Join us at the 2017 Cultivating Change Summit!
On June 21 to 23, the third annual Cultivating Change Summit will take place in Sacramento, California. Learn from the excellent speakers, fantastic workshop presenters, and the 8-people panel that will tackle the future of agriculture through the lens of diversity and inclusion as they come up with plans of actions as to how we can better serve the agriculture industry.
Be a part of history-in-the-making by checking out Cultivating Change Website today!
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Coley Jones Drinkwater belongs to a third-generation family of farmers who tend to and sustain the Richlands Dairy Farm in Blackstone, Virginia. Richlands Farm has been a dairy farm since the 1950s. Coley’s story makes you see life in agriculture from different perspectives - a multigenerational angle, a sustainability angle, and an entrepreneurship angle.
On today’s episode, Coley talks about the inspiring story of how her grandparents started and pursued the farm as they relied on agriculture in raising and sending their five children to college. She also explains how she and her family decided not to sell the farm during one of its trying times with the challenges, pressures, and sacrifices she and her family made to keep the farm and pursue their own creamery in spite of the denial of her initial proposal.
“I hope in building the creamery that maybe that is something that I can do for someone else’s family as well where you can just come, get some ice cream. Sit on the porch. Just breathe and take a moment to be together as a family because that to me is really what makes farming worth all the sacrifice.” – Coley Jones Drinkwater
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Today’s guest is an independent movie producer from New York City. Sam Goldberg grew up in Manhattan without any background in agriculture. He was introduced to agriculture when a filmmaker approached him for a concept about grain entrapment, a real and grave danger that farmers and other members of the community are exposed to. Seeing the significance of the issue socially, Sam currently is raising funds for the operation and completion of the movie titled Silo The Film.
On today’s episode, Sam talks about the progress he and his team have made in the production of Silo. He also shares why he thinks this movie is socially relevant and his stand on why he wanted to pursue this film in spite of the timespan they need to devote to complete it. He also mentions some of the things that Sam and his team are currently working on like fund-raising, casting, and searching for the right location to shoot the movie.
“This, to me, represents a potential bridge for conversation where a segment of the population can be humanized in such a way that is relatable to anybody.” – Sam Goldberg
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Joining us on today’s episode of Future of Agriculture Podcast are two educators who are making an impact in the agricultural industry by engaging the youth and influencing the future workforce of agriculture. Our first guest, Seth Heinert, is an Agricultural High School teacher in Ogallala, Nebraska who started a rural program two years ago. Beverly Flatt is a program manager who works with city schools called Academies of Nashville in Tennessee helps students discover the passion they would like to pursue after high school.
Seth and Beverly share two different programs and approaches as they cater to students from diverse backgrounds and regions. Seth shares some fascinating stories about his classroom experiences in western Nebraska and the reasons why he’s so passionate about pursuing rural education and instilling in his students a love for agriculture. Beverly identifies the agriculture programs they offer in urban education. She also mentions that for the urban students, their exposure to the amount of technology used in the agricultural sector play a significant role in generating interest in the students.
“I think agricultural education plays a huge role in getting kids engaged in their rural communities.” – Seth Heinert
“Just giving students an experience and an opportunity to get involved in agriculture is often the only thing we need to do to sell them on making this an industry and a passion for life.” – Beverly Flatt
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Millennials are making waves in many of today’s business and career industries – and the agriculture industry is no exception. This week, I’m speaking with Mikayla Sullivan, co-founder and “Ringleader of Regal Operations” at Kinosol. Her team of millennials – many of which are fresh out of college – are on a mission to solve one of the world’s biggest problems – world hunger – through agriculture technology.
Kinosol uses dehydration techniques that can be used anywhere in the world – due to its solar-power technology – to make food products last longer, to effectively reduce food waste around the world. Currently, Mikayla and her team are focusing on helping people in developing countries reduce food waste and improve their food storage ability in an effort to help end world hunger on a global scale.
Today, she shares the Kinosol mission and how the business idea got started, the interesting way the team generated the initial business capital to continue to grow and scale, and some of the food safety concerns surrounding dehydration – particularly with meat.
“People don’t care what it looks like. It really just matters if it works and if it’s going to improve what they are already doing and save them time down the road.” – Mikayla Sullivan
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Today’s guest, Hope Floeck of Hope Floeck Consulting, grew up on a farm in East Texas. She went to Texas Tech University where she received her undergraduate degree in agricultural economics and her graduate degree in agriculture. For 20 years, she worked with a food processing organization where she handled food assistance and food policy, both here and abroad. Not so long ago, Hope decided to establish her consulting company with the goal of helping individuals and organizations understand the programming of agriculture and how they can get involved.
On today’s episode, Hope talks about how people found out about her newly established business. She points out the importance of developing long-term relationships in the past that helped disseminate the news of her new venture by word of mouth. Hope also elaborates on the things people can do to take a more active role in agriculture and discusses the reasons why people in agricultural businesses are willing to fund agricultural education.
“From the years of my research days, from being involved in food processing and international food aid policy, which also branch over into ag policy, I feel that I could really bring some value to helping some folks.” – Hope Floeck
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Today’s guest is from the Bronx in New York. His journey to agriculture started accidentally while he was dealing with student conflict in his class. From zero agricultural background, Stephen Ritz created a system – a whole school program that changed how the students, the parents, and the community view agriculture. This program, called Green Bronx Machine, is more than about educating his students about farming. Stephen sees it as a way to solve real problems in the community like lack of student engagement in school, poor education, and poor health including unequal opportunities for the disadvantaged.
On today’s episode, Stephen talks about the effects and benefits of Green Bronx Machine to the students and the community as a whole. He shares how he integrates growing food with academics. Stephen also elaborates on one of the goals of the program’s model, which is not about a “me” mentality, but a “we” mentality. This outlook is about people everywhere working together in achieving the goal of making wise choices, living healthy, and personal and community development. He is encouraged to see the outcome as his students are empowered to make healthy choices as a result of instilling child wellness and mindfulness in them.
“When we teach our children about nature, we teach them to nurture. And when we teach children to nurture, we as a society collectively embrace our better nature. And that’s what this work is about.” – Stephen Ritz
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Today’s guest is my close friend, James Garner. He is a partner in a company called Cogent Communications that does public affairs work in agriculture and agricultural businesses in Sacramento, California. For ten years, he has been a part of a band called Johnny Cash Tribute Band, where he is the group’s manager and front man. On top of these varied roles, James has also been doing drag racing with his dad. James’ father has been a part of a drag racing team as a racer for years.
On today’s episode, James talks about the significant changes that occurred in his life when he started Cogent Communications with his colleague, together with the ideal clients they work with. He also points out the strong suits that have kept them on top of their game, which are understanding the issues on the farm and coherently communicating these matters to the board (local, supervisory, or regulatory). James also elaborates on what currently seems to be a mild concern, but can be a hot one in the future because of its impact at the farming level – the Food Safety Modernization Act.
“We try to be cogent in all our communications – clear, logical, convincing.” – James Garner
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Building A Brand From Scratch in Agriculture with Marji Guyler-Alaniz of Farmher
Women have been part of agriculture since the beginning of time. Today’s guest is passionate about showing how the roles of women have progressed and increased in this field. Born and raised in Iowa, Marji Guyler-Alaniz studied Graphic Journalism and Photography in college. Recently, she had a lot of surprises and transitions in her life in a span of only four years – from insurance to photography to owning a company and being a TV hostess. Today, Marji is the president of Farmher, a company that came about as a result of her passion in shining the light on women in agriculture.
On today’s episode, Marji recounts the Super Bowl advertisement that inspired her to start capturing images of women in agriculture. She shares the exciting story of how she built her brand from scratch and how Farmher has progressed from a hobby to a brand with a regular TV show. She also narrates the quick progression of her journey with Farmher, talks about her mission and vision, and points out her considerations when making decisions.
“I started it with a premise of shine me a light on the role that women play in agriculture through photographs and help to update the image of agriculture with those photographs.” – Marji Guyler-Alaniz
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If you are a typical American who enjoys bacon and eggs for breakfast, can you imagine a future without them? If you are a doctor, a dietician or someone in the health and wellness industry, would you consider a diet without meat – chicken, pork or beef – a healthy and balanced one? Today’s guest is the vice president of communications for a non-profit organization called Animal Agriculture Alliance that is based in Washington DC. Hannah Thompson-Weeman is an advocate and defender of the animal agriculture industry as she continues to work with farmers, restaurants, and other influencers in educating people about how their food is produced, grown and prepared.
On today’s episode, Hannah talks about the future of the animal agriculture industry and the challenges it currently faces, one of which is the damage that activists groups are trying to make in the industry. She talks about the effects of these threats to the farmers, the government, and the middle segment, with the latter composed of groups of consumers who do not know much about how their food is produced such as restaurants and legislators. Hannah also gives a glimpse of the collegiate competition the Alliance holds to encourage and empower students in their agricultural journey.
“Don’t let anyone make you scared of your food or make you guilty about your food. You should be empowered to make your own dining decisions but make them based on facts and not on fear and misinformation.” – Hannah Thompson-Weeman
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Today’s guest grew up in Grass Valley, California. Sara Hollenbeck lives with her husband on a ranch in Molt, Montana called the Hollenbeck Ranch. Together with her husband and in-laws, Sara manages a sheep operation in Molt on top of many other diverse things they do on the farm.
On today’s episode, Sara talks about an unfamiliar topic to many – sheep operation. She discusses the necessary tasks and human resources it takes to keep the operation running smoothly. She also shares who Totes MaGoats is, how her lamb company was born, and how she was able to open the community to eating lamb.
“The people I’m focused on are the ones that are interested, or curious even, about where their food is coming from or how their food is being raised.” – Sara Hollenbeck
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To better understand what’s going on in the agriculture business, looking outside the boundaries is a must. Knowing how other countries do things help the agriculture industry see the bigger picture and understand how things work together in a global viewpoint.
Today’s guest, Wendell Schumm, had never thought about considering other things than milking cows. He grew up on a dairy farm and has developed a passion for it. With his dad’s support and encouragement, Wendell got a two-year business diploma at Ontario Business College. At age 21, he worked for a local coop for two years before landing another job with a feed company that is a Purina dealer. Keeping his enthusiasm for dairy by working as a dairy nutritionist, Wendell became a partner to a new nutrition company at age 26. In 2009, a privately owned feed manufacturer, Wallenstein Feed, bought this nutrition company. Wendell has been working for them ever since.
On today’s episode, Wendell shares the uniqueness of the Canadian agriculture and the impact that feed manufacturing is making globally. He talks about the reasons why contracting out a company who specializes in the mixture of the feeds is more advantageous over DIY mixed feeds. He also shares what he sees in the future of the agricultural network, the direction of the feed business, and the reasons why he started his agricultural podcast.
“A lot of what we want to focus on would be whatever we can do to make consumers feel good about how we’re raising their food.” – Wendell Schumm
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On today’s episode of Future of Agriculture Podcast, my guest is an engineer by who was born in Nebraska and grew up as a city kid in Omaha. Russ Conser eventually fell in-love with energy which started his decades-long career in Shell Oil where he learned more about oil, gas, and carbon. You may be surprised to hear that the knowledge and experience Russ gained in this industry eventually led him to his present venture in the field of agriculture.
Russ Conser is the CEO of Standard Soil, a company that uses adaptive multi-paddock grazing to grow grass-fed beef at scale. He spent the last 15 years in innovation and investing in pioneering startups that produce revolutionary and edgy outputs and results. A writer, speaker, investor, and game-changer, Russ talks about Standard Soil’s business model, its difference from other tech startups, the positive environmental impact it brings, and a lot more.
“I tend to think of agriculture really as the biological solar energy business in the world of farmers and ranchers.” – Russ Conser
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Today’s guest, Joel Cowley, grew up with his grandparents who exposed him to agriculture even before being introduced to books at school. Losing his parents at an early age, he knows the importance and value of agriculture programs since one of these supported parts of his college education through scholarship.
The confidence that was built from being exposed to agriculture at a young age allowed him to acquire a bachelor’s degree in animal science from Colorado State University, a master’s degree in animal science from Texas University, and another master’s degree in business administration from Michigan State University. His passion for agriculture and knowledge in management led him to be the president and CEO of Houston Livestock Show and Rodeo for the last three and a half years.
On today’s episode, Joel gives us a glimpse of the 23-day festival happening in Texas called the Houston Livestock Show and Rodeo. With the mission to promote agriculture, Joel and his team prepare an annual experience that’s worth looking forward to as he talks about what to expect – livestock show, horse show, fascinating exhibits, fun carnival, shopping, creative food, and great entertainment. They hope that the spectators will have more appreciation for agriculture once they have experienced this much-anticipated affair.
“Agriculture is going to need to become more efficient, and it’s going to take technology to meet the future demands.” – Joel Cowley
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AgTech has experienced quite a boom over the years. There is no question that innovation can boost tremendous improvements in the Agriculture industry. And like me, many Agriculture professionals and business owners are curious and eagerly awaiting the next big thing from AgTech.
Louisa Burwood-Taylor is currently at the heart of the AgTech industry as the Chief Editor of AgFunderNews.com. She was originally a financial journalist and was privileged to shift to AgTech just when the industry started gaining significant progress.
In today’s show, Louisa shares her experience in AgTech, along with invaluable entrepreneurial advice, insight and a glimpse of what is to come in the industry.
“Agriculture is the least digitized industry in the world, which is pretty concerning because it is one of the most essential industries in our daily lives.”
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